DOWN TO EARTH@PROWEIN PLANNING TO SURPRISE DELEGATES
Would you brush your teeth just before embarking on a tasting of sparkling wine? That's a question well-known German writer and sommelier Christina Fischer will be asking delegates attending this month's (March's) Down To Earth, the New World show-within-a-show at ProWein, the top-level annual trade show in Dusseldorf. read more
COMPETING NATIONS SHARE A PLATFORM AT PROWEIN'S 2011 DOWN2EARTH
In a first for the international wine industry, the heads of five New World national marketing bodies will be sharing a panel at the Down2Earth exhibition at ProWein 2011 in late March. The occasion will see them articulating their respective visions for a greener future and providing updates on what their countries are currently doing to advance sustainability. read more
NEW WORLD'S DOWN2EARTH NETWORK BACK AT PROWEIN 2011 WITH HIGH-PROFILE SPEAKERS
Five normally competing New World wine-producing nations - Argentina, Chile, South Africa, California and New Zealand - are once again actively collaborating to present a series of top speakers and programme events at Down2Earth, their combined show-within-a-show at ProWein 2011.
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Prowein
Wineries from Argentina, Chile, New Zealand and South Africa compete fiercely with California vintners to sell more wine in the U.S. market. Yet here at the annual international wine fair, ProWein, these competitors called a truce to jointly promote their wines to export markets around the world. read more
New World unites to push wines into Europe
The success of the first joint promotional initiative between five of the main New World winemaking generics at this weeks' ProWein augurs well for future collaborations. read more
TOP WINE SPEAKERS FOR NEW WORLD AT PROWEIN EVENT
Leading academics, wine educators and journalists are set to participate in a series of seminars in what marks the first collaboration of its kind, when five New World wine-producing countries join forces at Prowein 2010. read more
NEW WORLD WINE PRODUCING COUNTRIES CREATE NEW ALLIANCE
In a significant expression of unity, five competing New World wine-producing countries will be collaborating to present a combined show at one of the most important international wine trade events next year. Argentina, California, Chile, New Zealand and South Africa are all members of the recently formed New World Wine Alliance who will be joining forces to showcase their wines at Germany’s annual ProWein in March next year. read more
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